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Our Team

There is no "I" in team.

Sue Rigler - CEO

Headshot-for-Web

Sue is our chief visionary, cheerleader, cup-is-half-full leader. Her "let's do it all right now approach" invigorates the team which is balanced by the "chart makers" and investigators in the office. Sue is the proverbial renaissance woman, having served as scientist (published in the Journal of Neuroscience), graphic artist, account executive, secretary, medical transcriber, CEO, triathlete, and mom of four kids. Let's just say juggling is second nature to Sue.

Sue's passion for the environment sparked the launch of Your Promo Place, an eco-conscious promotional products company, out of which Advinylize was developed in 2007 to keep billboard vinyls out of landfills through the creation of reusable, durable bags.

Whether it be the Friends Together or the Family-to-Family programs she created in 2000 and 1999, respectively, or the $6,000 her spin class raised for Haiti, or the 490 mile bike ride from SF to LA to promote sustainable business practices, Sue's heart is wherever there is a worthy cause.

Sue's energetic spirit, enthusiasm and knack for surrounding herself with quality people lead her to the "perfect team". She's eternally grateful for Diane, Morgan, Alyssa and Caitlyn who keep her on task and on track. Without them...well, there is no "without them".

Best advice you ever received: "Don't sign your kids up for sports when they are 4 years old."
Who inspires you most: Mother Teresa, one by one by one.
What activities make you lose track of time: Spending time on the computer and working out.
Do you have any hidden talents: I am a triathlete...Ironman 2011?
What three things can't you live without: People (family/friends) God's grace and running shoes.
Favorite quote: "Do small things with great love" -Mother Teresa

Diane Cimine - Marketing and PR Consultant

Cimine_Yoga_head_shotDiane feels oh-so-lucky to have chosen fire pit beers over fine dining that auspicious night in Phoenix when she and Sue first connected. Clearly separated at birth, Diane is yin to Sue's yang (or is it vice versa?) All that's clear is a lot gets done when their heads are put together as they push and probe each other to ever higher places.

Diane serves as Advinylize's East Coast spin mister and chart maker extraordinaire, orchestrating the company's burgeoning growth via compelling communications, smart strategies and rah-rah-rah outreach to prospects and press alike.

Diane brings a 360 degree view to the table, having held management positions at agency (Saatchi & Saatchi), brand (American Express, Philip Morris) and media (OAAA) organizations, both stateside and across the pond.

Best advice ever receivedWhen I was a little girl, my dad would tell me: 'Diane, your big mouth is going to get you into trouble". Dad knew best.
Who inspires you most?Any person who triumphs over impossible odds with passion, patience and persistence
What activities make you lose track of time?Shooting pictures, practicing yoga, working the social media haze, organizing stuff
Do you have any hidden talents?I'm a 500 hr RYT who has been privileged to teach yoga at Gilda's Club NYC for the last 8 years and am also an exercise specialist for Lance Armstrong's Cancer Transitions program.
What three things can't you live without?Sunshine, the great outdoors and exercise – without which I'm a grumpy mess
What is your favorite quote?"You must be the change you wish to see in the world." Mahatma Ghandi

Melanie Ishida - Marketing Intern

Melanie

Melanie Ishida is a full-time student majoring in Entrepreneurship Management at San Diego State University. Utilizing her strength, creativity, Melanie looks to explore the world of marketing. She’s actively involved on campus where she held the position of VP of Marketing in Alpha Kappa Psi, a Co-ed Professional Business Organization, and participates in events such as earth week, also known as Greenfest. Through her father at Metro Media Technologies, she was fortunate enough to have met Sue at AdVinylize. She currently works as Sue’s Summer Marketing Intern in efforts to gain valuable marketing experience, promote sustainability, and contribute to the green movement.

 

Best advice you ever received: "Look both ways before crossing the street"
Who inspires you most: Mom and Dad; the strongest figures in my life. Motivated, passionate people who I can learn from and vice versa.
What activities make you lose track of time: Shopping, Facebook, Stumbleupon.com, imagining, drawing, dancing, eating everything, spending quality time with family and friends
Do you have any hidden talents: Characture drawing, making water drop/bird chirp sounds, and rapping.
What three things can't you live without: How about 4? Family, Friends, Music and Humor
Favorite quote: "Don’t expect anything original from an echo.” -- Unknown